Build step by step
Export Plan
Export offers new opportunities for your company. It can also lead to more sales. You don’t just start exporting. Good preparation and an export plan step-by-step plan will help you with a successful expansion of your company.
A good export plan consists of at least 12 main topics. Based on the new business models and export insights, we work on a custom-written manual for your company.
Are you ready to conquer the world with your company?
Entrepreneurs currently have opportunities worldwide. And that also brings a world full of competitors. Finding and developing new markets is necessary for a company. However, it appears that many entrepreneurs have difficulty taking the first step. With an export step-by-step plan you get clearer goals.
Exporting to Canada
What are the strengths and weaknesses of your story? Do you want more turnover, or do you want better margins due to a higher volume? Do you want to replace customers you lost during the crisis? Or do you want to grow in a specific market? With the right questions and answers, exporting to Canada can contribute to your goals.
Step-By-Step Export Plan
Van Holland Group is a specialist in drawing up your export sales & marketing plan. Anyone can fill a container with products, provide them with the right documents and ship them.
What then?
Who will supervise the marketing locally? Who sets up the sales system for you and continues to monitor it? That’s where our strength lies. We will go through your export plan together, improve it where necessary and keep the focus on sales.
Step 1
Am I ready to export?
There are many opportunities to grow your business by exporting. Make the move to Canada. With the right preparation you reduce the risks.
Step 2
Make an export plan
An export plan helps you to weigh the advantages and disadvantages against each other. Map out the risks and possible rewards and work on a plan with a clear goal.
Step 3
Determine your ideal market
Identifying your ideal market is perhaps the most important part of developing the right export strategy. Three factors determine the so-called market shape: the number of suppliers, the number of customers and the question whether the traded products are equal.
Step 4
Do business with big companies
There are new opportunities thanks to technology and the way we do business with each other. Relatively smaller SMEs can thus still be competitive on the global trading stage.
Step 5
Develop an export marketing strategy
To be successful in another country, thorough knowledge of the local market is important. Market research plus a marketing strategy that is in line with the local culture.
Step 6
Enter the market
In this phase you will actually implement the plan. You use the market entry strategy for this. A number of steps in which all preparations come together.
Step 7
Delivering your product or service
Sometimes international shipping can turn out to be a little more complicated than you thought. By working this out well in advance in your plan, this step will also be easy.
Step 8
Financing export
Financing based on hard figures. Make sure that all information is in a well-founded financial plan so that you can continue to pre-finance.
Step 9
Managing the sales unit
Selling in another country requires a strong sales force. We help you set up marketing & sales networks so that exports can continue and grow.
In Practice
You can execute an export plan in various ways. Are you assuming a revenue forecast? Do you first look at the market or the volume potential? Based on realistic expectations and forecasts with a sharp eye for the available budget, you work step by step on your international growth.
If you want to be successful as an entrepreneur in Canada, you will have to ensure that the sales and marketing activities are aligned with the country and/or states you are going to focus on.
Part of the plan is to avoid legal hassles. Everyone knows the stories of lawyers and claims for damages. So what is a good solution for you?
Is the product or service that you want to offer in Canada actually unique? Or how can your product or service distinguish itself from competitors.
To really establish yourself as a company, you need an office address. With our own office in Toronto, Ontario, we can support you in almost all the 10 provinces.
